Transform Viewers into Buyers with High-quality product Videos
Consumers are 64% more likely to buy a product after watching a product video. This is because they have a clear image of it, how it works, and know how best it solves their needs.
Product videos are a crucial part of marketing strategies for brands because they increase engagement, build trust, and help prospective buyers decide to buy faster than static images.
Product video production is suitable for a wide range of industries and marketing needs, including eCommerce, social media, trade shows, or presentations. These high-quality videos help your brand stand out and convert leads into customers.
Our Product Video Services
At Penny and Pound Pictures, we offer custom video production services and solutions for every product and brand. Here are the videos we create.
Lifestyle Product Videos
Showcase your product in realworld environments with talent and props that reflect your audience. Great for social feeds, homepage heroes, or brand storytelling.
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360° and Interactive Videos
Give users a full view of your product with turntable-style rotation or clickable AR-style experiences. Ideal for eCommerce, product listings, or investor decks.
Cinematic Product Video
Use dramatic lighting, precision camera moves, and cinematic sound design to position your product as premium and unforgettable.
Animated or Motion Graphics Videos
Highlight features and concepts through 2D/3D animation, UI overlays, or stylized motion. Ideal for tech products, software, or conceptual items.
Digital Marketing Product Videos
Short, ad-ready product videos crafted for TikTok, Instagram, YouTube, and other digital placements. Built for attention, action, and conversion.
Social Media Ads
Short, scrollstopping videos tailored for platforms like Instagram, TikTok, Facebook, and YouTube.
How It Works
Step 1
Discovery and Strategy
Talk to us about your product, audience, and marketing goals and we’ll explore the right video style, messaging, and key selling points that work for your needs.
Step 2
Pre-Production
Our team gets to work with scriptwriting, storyboarding, and shot planning. We cover everything from casting, location scouting, and prop sourcing, and keep communication lines open between our team and yours - carrying you along throughout the process.
Step 3
Production
Production takes off with high-quality product video filming with professional lighting and cinematography. Our team is experienced with multiple takes, angles, and motion shots for unique storytelling.
Step 4
Post-Production
After production, we handle editing, color grading, sound design, and motion graphics and go through final revisions with our team and yours to ensure that we’re fully aligned with your brand guidelines.
Step 5
Delivery and Optimization
The finished product videos are formatted for websites, social media, eCommerce, advertising, and any other platform. Our team also provides guidance on best distribution strategies for maximum impact and results.
Why Choose Us?
A flexible creative team. A proven process. And visuals that actually convert.
Over 10 years
Crafting videos that support diverse marketing strategies.
High quality production
With an experienced team and state-of-the-art video production equipment.
Tailored to Your Brand
Each video is tailored to your brand
Fast & Scalable Videos
Quick turnaround and scalable video production services